The Best House To Sell Fine Art - To A Greater Extent Than Trends

This is the 3rd in addition to terminal postal service next the Making Influenza A virus subtype H5N1 Mark Poll which looked at the Best Place to Sell Art.  It focuses on the less traditional places to sell fine art - temporary venues in addition to online websites.

It follows on from:

• 2012 Poll Results: What's the best house to sell art? (Part 1) - identified the 4 best places to sell fine art from the perspective of generating both revenue in addition to profit
• What's the best house to sell art? (Part ii - The Trends) - which considered selling fine art via the Artist's ain efforts in addition to selling on a commission basis inwards galleries via 3rd parties.

This postal service considers:

1. The Best Place to Sell Art - Temporary Venues - Art Fairs to Street Markets
2. The Best Place to Sell Art - eBay vs Etsy
3. The Best Place to Sell Art - Other Online Galleries

The Best Place to Sell Art - Temporary Venues - Art Fairs to Street Markets

Temporary venues enable both galleries in addition to artists to sell fine art without incurring the pregnant fixed costs of a laid of premises - whether that's a gallery or a studio

The large success even out of the recession is the Art Fair.  In 2012, the Annual Art fair or Festival - ranked #4 for revenue in addition to #3 for net income - inwards damage of places which provided the primary source of income for artists

There's a huge make of them but they all essentially portion the same characteristics - larn a lot of people who desire to sell fine art inwards in ane trial house in addition to permit the fine art collectors guide hold a await at what they guide hold to offering inwards an efficient in addition to effective way.  It's a win-win province of affairs all round.

• Galleries similar fine art fairs because it guarantees they are going to endure able to larn their fine art inwards forepart of lots of people
• Galleries also similar fine art fairs because it agency they tin recall of getting out of having a bricks in addition to mortar gallery in addition to tin instead sell simply through fine art fairs
• Artists similar fine art fairs because, if they are successful, they tin sell a lot of fine art (both master copy fine art in addition to prints) inwards a rattling curt infinite of time.  Whether they are cost-effective depends on how far they guide hold to travel, whether accommodation is required in addition to whether or non they guide hold the correct equipment.  However in ane trial bought it's a 'sunk' cost.

The nautical chart suggests that, when times were bad, artists cutting dorsum on fine art fairs 

• because they were worried most keeping a lid on expenditure 
• and/or the fine art fairs that were attended did non practise good for sales.  I for sure heard of a few where traffic and takings were way downward for a menses of time

However there's campaign to recall that those people who are even then buying fine art when times are bad are to a greater extent than probable to endure at an fine art fair than anywhere else. 

Rent a space exhibits practise a primary source of income for a rattling few artists.  It's something which tin endure considered - but it's non a expert thought to depend on this option

Street sales seem to endure kickoff to guide hold off equally a way of generating sales.  As amongst fine art fairs, it's of import to select wisely in addition to larn a expert pitch which sees lots of traffic.

Key messages:

• Choose your fine art fair wisely.  Research fine art fairs in addition to pick those amongst a expert rail tape in addition to most which you lot guide hold heard expert things.  Avoid the untried in addition to those which don't guide hold a expert rail record.
• Sales outcome from lots of traffic of the kind of someone who likes your art.  You require to operate out which selection generates best results for you lot inwards damage of both these factors.

The Best Place to Sell Art - eBay vs Etsy

There's no query that eBay is no longer the forcefulness it was inwards providing an effective house to sell fine art online in addition to its influence has been drifting downwards for about time.

In damage of traffic to their respective sites:

• The Art Shop on eBay has lost 61% of its traffic inwards the terminal year. According to Compete.com site traffic has dropped from 466,146 (July 2011) to 181,394 inwards July 2012. 
• By way of comparison, Etsy's traffic is downward 19% inwards the terminal twelvemonth - in addition to that is largely due to the knock-on outcome of the alter inwards the Google algorithm which has affected a lot of large well-known sites.

Etsy continues to practise good - but realistically non many people sell plenty master copy fine art through Etsy for it to endure their primary source of income.  It's a useful tool inwards the portfolio - but a large stock in addition to a lot of regular listings is what generates traffic in addition to sales on Etsy.

The Best Place to Sell Art - Other Online Galleries

This is the expanse where it's a fleck confusing - in addition to I require to essay and improve descriptions for adjacent twelvemonth then that the messages from this department tin endure to a greater extent than coherent.

Did "Online: via traffic from ain website/blog" inwards years 2008-2011 morph into "Other Online Store/Auction Site" inwards 2012

It's of import to know because "via an online gallery / shop (which is NOT either eBay or Etsy)" - ranked #3 for revenue in addition to #2 for net income .  

It's unclear whether impress on need websites similar a shot render a expert income for about artists. It is interesting to banker's complaint that at that topographic point does seem to endure a grade of upheaval inwards this marketplace which I highlight inwards Print Art on Demand - Resources for Artists.  However at that topographic point are exclusively 4 sites amongst serious traffic.

What's your sense been like?

Leave a comment below in addition to nation us all what your sense has been similar inwards the terminal v years.

More Resources

For to a greater extent than most eBay, etsy, impress on need in addition to the other unlike online galleries cheque out my websites which render comparative information of what they practise in addition to what kind of traffic they larn - using upwards to engagement charts via compete.com

How to sell fine art onlineThis is a compendium of sites providing advice in addition to information to visual fine artists who desire to know to a greater extent than most where in addition to how to sell their fine art online. 

Online Art Galleries in addition to Stores for Artists
Online galleries offering to aid you lot sell your ORIGINAL ART - but practise they genuinely work? Which is the best in addition to which gets the most traffic? 

Sell Daily Paintings - Resources for Artists
Do you lot desire to know to a greater extent than most how to sell daily paintings online - or ameliorate your noesis most the prototype a twenty-four hours motility generally? 

Print Art on Demand - Resources for Artists
Check out the suppliers of impress on need ( POD ) services for Art Prints / Art Books & Catalogues. Review what artists recall of them & traffic to their sites

Tweet

Subscribe to receive free email updates: