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Brand New!! Reviewing Fine Art On The Meshing Inwards 2012

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A review of fine art on the network for independent fine art bloggers inwards 2012 
plus predictions near fine art on the network for 2013

 Every twelvemonth at this fourth dimension of twelvemonth I human face dorsum in addition to seek in addition to operate out what happened to fine art inwards the concluding 12 months in addition to specifically what happened to fine art on the network in addition to fine art bloggers.  This includes looking at how engineering scientific discipline has changed in addition to what bear on this has re the Internet in addition to how artists relate to it.

This is the initiatory of all of a ii role "who's made a grade this year?" annual review of fine art from the perspective of an independent fine art blogger.

This is a really long post in addition to if you're likewise busy correct immediately inwards the run-up to Christmas, why non relieve it for a picayune afterward in addition to meet if y'all concord alongside my ruminations on
  • what stayed the same inwards 2012
  • what changed inwards 2012 - in addition to how I did on my predictions for 2012!  What did I missy in addition to what did I acquire right?
  • PLUS I make predictions near fine art on the network for the coming year.  I confess I'm known for beingness ameliorate at predicting 5 years downward the line but I'm non likewise bad at the side past times side 12 months
I'm going to encompass some of the topics which are relevant to an cease of twelvemonth review in addition to going forrad inwards the 2nd role - the "Art Business" review which I'm doing tomorrow (inbetween doing the large Christmas nutrient shop!)

 Please don't hesitate to add together inwards your ain perspective 
  • on what's changed in addition to what y'all recollect volition change.
  • if you've written an cease of twelvemonth review please do LET ME KNOW in addition to I'll reference it on this spider web log inwards the initiatory of all "who's made a grade this week?" of 2013.
So detect some time, settle yourself inwards a comfy topographic point with a loving cup (or glass!) of your favourite sip in addition to conduct hold a read in addition to meet whether what I recollect chimes alongside your perspective.

 DON'T FORGET: the deadline for NOMINATION for the BEST ARTWORK on an fine art spider web log inwards 2012 is before long after midnight on 24th December.
  • Links to the nomination threads tin live found at the top of the correct manus column. 
  • The results of nominations - including links to the fine art blogs of those who nominated - volition live published afterward on 24th December
WHAT STAYED THE SAME IN 2012

BLOGGING ART

Here are the truisms near blogging fine art which move on to apply in addition to are worth reiterating
  • The fine art spider web log is similar having an in addition to accessible permanent private view - Art Collectors taste getting to know the creative mortal every bit a mortal in addition to what their fine art is about.  The spider web log provides an chance for showing a trunk of operate together inwards a way which enhances the whole.
  • Blogging fine art = improved fine art - it's the procedure which makes a divergence in addition to it actually doesn't affair i jot if nobody ever reads it!  Somehow the procedure of posting your fine art online in addition to writing near it makes y'all variety out what y'all like/dislike near it in addition to what to state near it.  It helps y'all to 
    • think near how to railroad train your artwork and 
    • also makes y'all to a greater extent than articulate when talking to clients
  • The character of the content is what attracts people to a blog in addition to increases the number of people who see your blog. Whether it's the character of the fine art or the character of the information, it's ALWAYS the character of the content which makes the large difference. There are blogs which I read regularly or human face at paintings regularly because they're practiced stuff!
  • Over fourth dimension character content inwards archives generates visitors - thus long every bit you've used words to depict spider web log posts or images that people utilisation inwards Google searches
  • Regular blogging attracts traffic - the easiest way to lose readers is to surrender blogging without notice in addition to for no obvious reason. Once a calendar week is fine if that's all y'all tin do.
  • If y'all similar the art, chances are you’ll similar the artists inwards the blogroll - thus long every bit it's non an endless unsorted listing and/or the links are non stagnant. It also tells y'all a lot near the artist!
  • Networking in addition to commenting on other fine art blogs remain the cardinal to getting noticed.
  • Making it like shooting fish in a barrel for people to follow y'all - such every bit indicating how y'all tin subscribe makes all the divergence to getting regular followers
  • Many novel blogs - of whatever type - are silent abandoned inside three months
  • Bloggers silent fighting alongside blogging fatigue thus operate out a routine which industrial plant for you - To avoid becoming a blogging casualty I recommend (1) detect a frequency which industrial plant for y'all in addition to (2) accept regular breaks. That's my recipe - in addition to I celebrated the seventh birthday of this spider web log recently.

WHAT CHANGED IN 2012 in addition to how did I do on my predictions?


ART ON THE INTERNET - 2012 PREDICTIONS: - the artist's perspective

Below you'll detect my 2012 predictions inwards bold - addition a comment on the extent to which it was accurate or not.  My ain self-assessment says that I was far likewise optimistic concluding twelvemonth near how fast artists and related organisations volition alter their demeanour than is borne out past times reality!
  • 2012 PREDICTION: Agendas for alter volition live influenced past times the double dip recession.  ACCURATE I've immediately met in addition to heard of to a greater extent than than a few artists who conduct hold lost all of their B&M galleries to the recession.  Even die-hard anti-computer artists are immediately showtime to recollect near how they mightiness acquire their fine art on the Internet.  Those of y'all who conduct hold a caput start should live inwards a ameliorate topographic point to accept wages of the Internet
  • 2012 PREDICTION: PARTIAL Gallery blogs volition accept off.   It's really tedious but it has started.  However alongside a few notable exceptions (see Beside the Wave Gallery) almost all are non really practiced in addition to appear to conduct hold no online strategy. The vogue appears to live to recollect "job done" i time it's prepare rather than "this is but the beginning".  The same goes for Facebook Pages - they conduct hold laid them upwards but they've non been really successful at getting whatever attending - which is really like shooting fish in a barrel to meet given the enumeration of the number of followers.  Invariably this suggests a line concern which lacks line concern 'nous' re. marketing in addition to a lack of awareness of what's required to create an online presence which is effective.  Teenagers inwards bedrooms are doing a ameliorate job.....  Is it whatever wonder B&M galleries are going under?  From the artist's perspective, if looking for sales outlets off the network y'all request to cheque out how network savvy they are.
  • 2012 PREDICTION:  ACCURATE Artists volition promote their fine art on the network to novel countries.  I've begun to meet to a greater extent than artists taking in addition to promoting their fine art overseas than ever before. One lawsuit was Art of the Real (Art of the Real) - a grouping of iv watercolour artists who toured the globe alongside exhibitions of their paintings inwards 2012 in addition to ensured that they had extensive marketing of the diverse exhibitions via their blog, Facebook and the Internet generally.  I'm also seeing to a greater extent than artists showtime to brand in addition to consolidate connections alongside Red People's Republic of China which is the side past times side large marketplace topographic point for e-commerce.  We're at a showtime of a vogue hither - I'd await it to move on to railroad train tardily over time
  • 2012 PREDICTION: UNSURE  It volition move to a greater extent than routine for artists to focus on how their fine art on the network communicates through different types of technology (eg the phone, the tablet, the desktop estimator in addition to the TV enshroud - all of which conduct hold different enshroud sizes, operating systems in addition to resolutions.)  For a site to operate on many different screens it needs to conduct hold a responsive mobile oriented template.  I've seen really picayune evidence that artists are talking never heed acting on the request to ensure they've got the correct set-up
    • It's non that the request to recollect near this isn't yet acquaint thus much every bit this way of thinking is far from routine. In consequence it's the side past times side phase on from testing how your website looks through different browsers.
    • It also agency artists request to recollect much to a greater extent than near what messages immediately request to live contained inside a post rather than inwards a side column - because non all mobile displays demonstrate the side column!  I stopped inwards the middle of this spider web log post to add together inwards a "Contact Me" to the pages at the top of this spider web log - which are accessible inwards the mobile format!
  • 2012 PREDICTION: Artists volition promote exclusive access to dedicated blogs or parts of their sites every bit a way of encouraging engagement alongside clients in addition to students.   PARTIALLY ACCURATE  
    • I'm seeing this on to a greater extent than in addition to to a greater extent than on sites relating to active tutors who are minded to utilisation engineering scientific discipline to attention them teach.  
    • I'm non seeing much evidence of this inwards relation to fine art collectors.  Professional galleries immediately oftentimes conduct hold a infinite which is secure where they tin demonstrate collectors exceptionally practiced images of a work.
  • 2012 PREDICTION:  Artists volition move to a greater extent than opened upwards in addition to active inwards promoting online recognised schemes for phase payments for art. UNSURE  I've non seen whatever item progression or noted arrangements on artists websites in addition to blogs
    • 2012 PREDICTION: More artists volition self-publish in addition to sell tutorials (based on or linked to content initiatory of all piloted online through spider web log posts) in addition to volition utilisation a spider web log to construct in addition to maintain in addition to audience for their publications.  UNSURE When I review the fine art volume pages on Amazon I meet an awful lot of rubbish ostensibly produced past times artists for artists.  So I recollect this vogue is developing - yet I recollect the jury is silent out on whether what's been produced is whatever good! I will reiterate a comment from concluding year. Artists write a lot of practiced content - but don't e'er recollect plenty near their target marketplace topographic point in addition to how to edit it or bundle it or marketplace topographic point it. There's a LOT of reach to do much better.
    • 2012 PREDICTION: Blogging in addition to utilisation of social media past times major Art Societies volition move to a greater extent than normal.  ACCURATE - but silent express A small-scale number of Art Societies got to a greater extent than involved inwards social media inwards 2011.  In 2012, some of the to a greater extent than of import ones began to grasp the importance of stimulating in addition to maintaining a profile on Facebook every bit good every bit a website in addition to blog.  However for the most part, a conclusion to resist involvement alongside computers at all costs permeates far likewise many fine art societies.  As a outcome many are spending large sums of coin on printing in addition to mailing newsletters when they could live saving the coin past times sending much nicer looking newsletters alongside ameliorate images (and links to videos) past times electronic mail - in addition to making members who desire them their newsletters on newspaper to pay the cost price.

    TECHIE 2012 PREDICTIONS: fine art in addition to technology, software & social media

    Below you'll detect my 2012 predictions inwards bold - addition a comment on the extent to which it was accurate or not.  The argue for highlighting the techie side of things is that it tin conduct hold a pregnant bear on on how best to deliver fine art via social media on the Internet.
    • 2012 PREDICTION: There's silent reach for considerable growth inwards the number of people using smart mobile technology. ACCURATE 2009-2011 saw the growth inwards early on adopters of smartphones in addition to tablets yet 2012 saw explosive growth in in the purchase of devices for mobile network activities  in both the domestic in addition to line concern market.  Apple dominates the tablet marketplace topographic point - the iPad has a 76.4% marketplace topographic point share.  Apple also has to a greater extent than than 50% of the smartphone marketplace topographic point inwards the USA whereas inwards Europe Android telephone are to a greater extent than prevalent (around ii third).  The of import indicate for artists is to empathise that tablets in addition to larger smartphones are beingness used a lot for BROWSING the Internet.  To purchase a icon fine art collectors may utilisation a desktop but it's increasingly probable that they initiatory of all saw your fine art online on something smaller.  Hence having your sales outlets prepare for mobile browsing is becoming to a greater extent than in addition to to a greater extent than important. 
    smartphones in addition to tablets combined brand upwards 70% of all devices sold inwards 2012PC Adviser - Artists on Facebook - The Scope in addition to The Rules
  • The Facebook Guide to Facebook Pages
  • Poll Results: Is Facebook replacing Forums for Artists?
  • A Guide to Facebook Interest Lists (Part 1)
  • How to brand an effective Facebook Interest List
  • Pinterest - inwards terms of both its explosive growth (1,000%) in addition to its game-changing bear on on search traffic in addition to marketing art. It presented major copyright issues in addition to problems for artists whose operate was pinned in addition to thus Google listed the artwork on Pinterest but non on the originating website or spider web log - in addition to at that topographic point was no link dorsum to the artist.  On the other manus some artists maintain that it has led to to a greater extent than visits to their websites.  I've yet to meet the statistics for it having a really positive bear on on sales EXCEPT inside the context of a store set-up.  I am non convinced the site and/or all its members ship inwards a way which is ethical in addition to fair to ALL artists who conduct hold images on the Internet.
  • The challenge to excessive prices of educational textbooks for artists - inwards role because of the availability of the Internet.
  • Art Magazines are going through a major shakeup inwards monastic enjoin to answer to the changes inwards the marketplace.  Some died along the way.
  • Increasing utilisation of smartphones in addition to tablet devices for payments inside a retail framework.  Which agency that payment systems for artwork on the network needs to live compatible alongside such devices.  That mightiness advise at that topographic point is to a greater extent than merit inwards using the larger tertiary political party sites to display fine art in addition to human activity every bit a store front end every bit they're to a greater extent than probable to live on top of such issues

    • ART ON THE INTERNET inwards 2013: a few predictions

    Here are my predictions near issues in addition to alter which volition live relevant for artists on the Internet inwards 2013

    ART ON THE INTERNET - 2012 PREDICTIONS: - the artist's perspective

     I experience much less sure enough this twelvemonth near how fine art on the Internet is probable to proceed.

    My gut reaction is that it feels to me every bit if things are maturing in addition to if anything the stride of alter is showtime to slow.

     Beginnings conduct hold been made - but I'm finding that trends inwards changed demeanour are taking an awfully  long fourth dimension to move established.  At times it feels every bit if the magnitude of changes inwards the information technology context (hardware, software in addition to how everything works) conduct hold raced off ahead of artists - many of whom don't experience really techie - in addition to some clearly don't desire to live either!

     I'm guessing the argue for the slowness of alter this is that it is non a managed procedure - rather it is an organic i which develops at the stride the private tin handle with.  Everything is done independently.  People re-create or adopt what seems to operate in addition to oftentimes don't bother alongside anything which looks likewise much trouble.  Nobody is providing back upwards or monitoring progress thus people muddle along at whatever grade of agreement they conduct hold been able to develop.

     The other argue why alter happens to a greater extent than tardily is that thus much has happened that people move on to experience swamped past times it all in addition to desire to stick to something unproblematic that they understand and keeps them grounded.  In the past times people conduct hold also resented the fact that to a greater extent than in addition to to a greater extent than fourth dimension gets devoted to social media in addition to less in addition to less to painting.  Different options conduct hold different attractions in addition to having tried them all out people tend to create upwards one's heed which i or ii they volition stick to.

     So having laid out what I meet every bit the background for alter inwards 2013 hither are my predictions
    • 2013 PREDICTION: Facebook volition move on to live an of import way of connecting alongside potential buyers - in addition to volition move on to alter how it operates.  However the rules near how it operates for the commercial do goodness of its users may good change.  Expect to a greater extent than strict application of the no commercial activities on personal accounts
    • 2013 PREDICTION: Artists who gave upwards blogging for Facebook may start to come upwards back.  My ain sentiment is that:
      • those who desire social interchange from like-minded artists volition utilisation Facebook groups - which are really effective in addition to solely unmoderated past times commercial interests (unlike some forums!  It's like shooting fish in a barrel to drib inwards in addition to out every bit fourth dimension allows)
      • those who desire railroad train notions that move beyond "Facebook chat" (ie longer than a tweet in addition to shorter than a spider web log post) may good render to blogging given its reach to marketplace topographic point in addition to acquaint operate inwards a much to a greater extent than coherent way
    • 2013 PREDICTION: The importance of the paradigm for communication on mobile devices in addition to  on Facebook will move to a greater extent than emphasised.  Thousand words etc........
    • 2013 PREDICTION: Artists volition acquire much ameliorate at producing digital photographs or scans of their work for utilisation inwards digital entries to fine art competitions, exhibition catalogues in addition to virtual online exhibitions inwards galleries.
    • 2013 PREDICTION: Art tutors volition reach ebooks of guidance tailored to specific topics - for utilisation alongside confront to confront in addition to online workshops in addition to available via ecommerce outlets.  Class notes inwards a digital format inwards consequence - for reading prior to attendance in addition to reinforcement afterwards.  Art tutors who reach peculiarly practiced fine art instruction ebooks volition meet demand for their workshops increase
    • 2013 PREDICTION: Art Societies volition routinely characteristic creative mortal members inwards spider web log posts alongside every fellow member getting at to the lowest degree an annual feature.  These tin live timed in addition to linked to the artist's ain exhibitions split from the society's exhibitions.
    TECHIE 2013 PREDICTIONS: fine art in addition to technology, software & social media

    Cloud Study, Sunset (c.1821) past times John Constable
    Oil on newspaper on millboard; Height: 152 mm (5.98 in)/ Width: 241 mm (9.49 in)
    Collection: Yale Centre for British Art
    This is where I accept a punt on what volition live the major changes inwards 2013 which nosotros request to remain alarm to and/or start planning for now.  Some of this is my gut experience for where things are going, others are based on articles I've been reading - some of which are referenced below.

    As artists, we've perhaps been to a greater extent than used to learning how to pigment clouds than learning how to access them for the purposes of both software in addition to information storage.  However the alter inwards utilisation of devices from desktop to mobile agency that cloud computing is laid to move the norm.
    • 2013 PREDICTION:  Mobile browsing of the Internet on tablets in addition to smartphones volition move increasingly dominant.  More mobile devices than desktops volition hateful to a greater extent than in addition to to a greater extent than people do their Internet browsing on a tablet or Smartphone.  It's anticipated that, inwards the USA, accessing the Internet via a mobile device rather than via a desktop PC volition move the norm inwards 2015 - which agency there's only a brusk infinite of fourth dimension to acquire sites licked into shape for mobile browsing. Making sure enough that all your sites are mobile friendly volition move essential.  (Note:  Have y'all ever checked out how your sites human face at acquaint on iOS in addition to Android mobile phones in addition to tablets every bit good every bit desktops.  Have y'all noticed how mobile templates oftentimes drib the column inwards blogs?)
    • 2013 PREDICTION:  Mini tablet ownership is expected to increment past times 43% inwards 2013.  Not thus much my prediction every bit a slice of information I read inwards one authoritative article.  Will y'all live getting one?
    • 2013 PREDICTION:  Business Apps for Artists volition start to appear inwards the Marketplace.  I'm thinking less sketching in addition to icon in addition to to a greater extent than Business Management for Artists in addition to Inventory Control for Artists - peculiarly for those who are selling fine art on a peripatetic basis e.g. at fine art fairs.  It's a logical progression - I'm but wondering when the developers are going to spot it.  
    • 2013 PREDICTION:  Ownership of content i.e. (1)who owns what content on different  Internet platforms in addition to (2) how ownership transfers volition move a major number inwards 2012.  Partly because of the recent Instagram debacle ("now you've uploaded your photos nosotros volition do whatever nosotros similar alongside them!" - see Who owns the content y'all upload online?) but also because of the Bruce Willis problem (all digital content bought online is only licensed (ie rented) rather than purchased outright).  Probably to a greater extent than relevant to photographers rather than artists correct immediately - but y'all mightiness desire to live really mindful of the terms in addition to atmospheric condition of all the places where y'all upload and/or archive images online.
    • 2013 PREDICTION:  Copyright relating to content online volition move to a greater extent than complicated earlier it gets simpler for artists.  All the thinking behind copyright changes seems to live beingness driven past times libraries (books / written documents) or music.  Nobody seems to live thinking near the paradigm or those who brand their living from images.
    • 2013 PREDICTION:  Cloud computing volition movement towards becoming the norm for the delivery of access to both software in addition to files.  Not to the lowest degree because people immediately brand utilisation of multiple devices in addition to desire to live able to access their files from all of them!  I conduct hold a confession to brand here.  I've been cloud computing for years (courtesy of diverse Google accounts) and rather wondered what the fuss was all near when Apple announced the iCloud.
    • 2013 PREDICTION:  A unproblematic Digital wallet could start to operate good for artists.  Particularly those working fine art fairs in addition to plein air events where fine art is sold. For this to happen, the providers request to persuade us that it's simpler to utilisation than a slice of plastic carte du jour which silent industrial plant fifty-fifty if the powerfulness or network access goes down.  They've non done this yet - but the breakthrough mightiness come upwards side past times side year.
    • 2013 PREDICTION:  Authentication becomes to a greater extent than of import every bit to a greater extent than information moves online. in addition to into the cloud.  You request to create upwards one's heed who y'all are going to trust - and reputation issues volition consequently move increasingly important.  Will y'all trust Google, Facebook or Twitter to command your access to different media in addition to software?
    • 2013 PREDICTION:  Archives of images (reference photos in addition to artwork) volition increasingly utilisation the cloud rather than difficult drives or CD Roms.  As paradigm files acquire bigger in addition to bigger it makes to a greater extent than in addition to to a greater extent than sense to acquire them off the estimator in addition to into the cloud.  The only occupation is some of the places where y'all tin archive images inwards an ordered way (eg Private Flickr line concern human relationship used specifically for archiving limits the size of private images!).
    • 2013 PREDICTION:  A massive upheaval inwards how people access the Internet agency an upheaval inwards the marketplace - alongside companies inwards this sector coming in addition to going in addition to beingness bought upwards in addition to spawning novel start-ups.  It'll live manic!  It'll live crucially of import that you've backed i of the winners or you'll live endlessly moving your files around inwards future!
    What happened inwards previous years

    If y'all similar reading near what the past times twelvemonth looked similar inwards previous years seek checking out my previous cease of twelvemonth reviews of "who's made a grade this year?" posts every bit follows:

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