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Recommended: At That Spot Is No F Inwards Art

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Imagine y'all came across a mass which says all the things nearly contemporary fine art that y'all intend - but entirely occasionally say 'out loud'.



Imagine a mass nearly 'art' which actually makes y'all intend nearly what's fine art together with what's not.
Who says it's fine art together with should nosotros believe them?
You'd desire to read it - or at the real to the lowest degree await at the juxtaposition of pictures together with quotations together with statements of facts nearly the electrical current fine art market.

It's non frequently I come upwards across modest books which brand y'all intend nearly fine art - together with the fine art world. This is 1 of them

I was sent a re-create of There is No F inward Art past times its writer Eli Castelli together with constitute it both provoking together with and enjoyable.

The mass is a flake similar a rather clever painting mass which highlights the juxtaposition of words - frequently quotations - amongst images images of artwork together with to a greater extent than or less clever graphics.

In essence it actually highlights how much the importance together with value of fine art real frequently lies 

  • NOT inward the fine art itself or the artist 
  • but rather inward the words written nearly it - frequently written past times people other than the artist!




These are my comments to the author.
You dearest words don't you? I maintain wondering what your background is - together with it has to involve words....

It's idea provoking. I intend the bits which hitting habitation clearest for me was how the fine art is frequently inward the words of those labelling or marketing the fine art together with the value is frequently attributed past times the words rather than created past times the creative soul i.e. who makes the fine art - the creative soul or the wordsmith or marketeer.

I kept getting a sense I'd heard to a greater extent than or less things said earlier - but that made sense when I got to the bibliography at the dorsum together with mightiness perhaps live on to exercise amongst my ain reading on similar subjects.

Nevertheless it's a much to a greater extent than accessible agency of making the essential points.

I've maintained for a real long fourth dimension that Damien Hirst's existent talent lies inward marketing!
It turns out I was correct together with the author's background involved marketing together with the music trouble organisation inward the past.

It takes a marketing soul to topographic point what's production together with what's marketing - together with where the value lies!


I experience conceptual ‘art' relies on 'art speak’ to justify it equally a genre, equally most of it fails to beak for itself - Eli Castelli

About the mass - There is no F inward Art

RECOMMENDED: This is a modest mass which identifies what y'all actually demand to know nearly contemporary fine art together with the fine art market.

I very definitely RECOMMEND this book

  • to fine art students 
  • to those wanting to instruct involved inward the contemporary fine art marketplace seat - equally either an creative soul or fine art collector 
  • to all those who desire to write nearly fine art - mainly together with thus they halt sounding similar pretentious [expletive (plural) deleted].
The mass covers:
  • What is Art
  • Who says it's fine art together with should nosotros believe them?
  • Isn't Charles Saatchi the Artist?
  • Is Conceptual Art a Con?
  • The Art of Marketing Art to the Art Market?
  • Is the Best Art the Most Expensive?
  • Tate Modern - Scared Institution or Lord's Day Playground? 
  • The Next ...Ism

Title: There is no F inward Art
Author: Eli Castelli (it's a pseudonym. This together with the advert of the publishers is why I said yep when asked did I desire to review it)
Thanks for the swift response Katherine. You are entirely the instant soul to notice the "juxtaposition" of Eli Broad together with Leo Castelli
Publisher: Sven Dali Press - banknote the puns continue!
Pages: 112 pages
Paperback / Product Dimensions: 17.7 x 1.3 x 12.1 cm
Price (new) £7.99
You tin abide by it

About the author

My background is Marketing together with when Saatchi outset position a Shark on display inward Boundary Rd, I said to my aspiring artists friends "this feels to a greater extent than similar my basis than yours!" I was at the Tate Modern inward Feb 2018, looking to impress my visiting niece amongst to a greater extent than or less of the finest fine art together with it felt to a greater extent than similar a playground (adult sized swings & giant disco ball) than a sacred museum (attached). I was farther 'uninspired' when nosotros moved onto the Conceptual fine art room & to a greater extent than so, when the room guide told me the Curators wrote the wall descriptions.

I contacted Saatchi, Tate Modern curators together with read several books past times Sarah Thornton, Grayson Perry, Don Thompson, Georgina Adam, Sotheby's Philip Hook together with watched endless interviews amongst Rauschenberg, Koons, Poons, Hirst, Gagosian, Richter, Murakami, Emin, Robert Hughes, Jerry Saltz... I too saw together with thoroughly enjoyed the Swedish film, The Square.

When the mass was printed The Price Of Everything came out shortly after. There's a lot of mutual ground, purely past times coincidence.

Art students are my original customers together with thus far, an MA from St Martins maxim "it's a beginners guide to the fine art market."

My aim was to cause to a greater extent than or less variety of conversation, the agency fine art does together with should inward my opinion. I too tried to create a mirror lawsuit inside the book's layout & blueprint together with added fine art history references for people to discovery & query for themselves.
Website: www.SvenDaliPress.com
Instagram: @NoFinART

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